Sonos has launched their Alexa compatible Sonos ONE Speakers in a range of new colours.

Designed in partnership with Danish design firm HAY the Sonos ONE speakers will soon be available in Yellow, Green and Red. The new colourful smart speakers are identical to the black and white Sonos speakers except they will cost around 15% more.

 Sonos One in Yellow

Sonos One in Yellow

Releasing them in September this year, Sonos hope to capture those buying Smart Speakers for the Xmas Holidays, the busiest time of year.   Last Holiday period competitor Amazon sold "tens of millions" of its Alexa powered speakers and devices.

Sonos says that it has picked the fairly constant colours of its speakers to ensure they blend into the places they live: 

 Sonos ONE in Colours

Sonos ONE in Colours

Our speakers aren’t designed to claim attention, but to blend naturally into their surroundings
— Tad Toulis, Sonos VP Design
Colour is one of the most important tools in the design process, and it was very important we didn’t just create a colour scale that looked beautiful . Colours can hide completely and disappear, or provide contras

These speakers deserve to be treated like furniture: strong, independent objects that fit different needs and spaces
— Mette Hay, CoFounder Hay Design

Sonos also announced that the Sonos ONE will be fully compatible with Apples new Airplay2 system when they finally launch it.  It's likely that this is limited to the Sonos ONE speaker so if you want a whole house to use Apples newest music streaming technology then that's the way to go.

 

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